Upshur County Convention & Visitors Bureau seeking executive director

The Upshur County Convention & Visitors Bureau (UCCVB) seeks an energetic, creative and forward-thinking professional to lead the organization’s tourism development, marketing and community engagement. The Executive Director promotes Upshur County as a welcoming, authentic small-town destination and strengthens partnerships that support local businesses, events and regional tourism initiatives.

The ideal candidate will be a strong communicator, a collaborative partner and a self-motivated leader capable of managing multiple projects with limited direct supervision. This position requires a blend of marketing skills, community relationship-building and organizational management — including the ability to promote Upshur County’s growing portfolio of event venues and to attract meetings, retreats and small conventions.

Key Responsibilities

Community & Business Engagement

• Build strong relationships with local businesses, civic groups and community organizations
• Attend meetings and events to promote collaboration and gather input on tourism needs
• Provide presentations to increase understanding of CVB goals and encourage broad support

Regional Collaboration

• Work with neighboring CVBs and regional partners to promote shared tourism assets
• Maintain accreditation with the West Virginia Association of CVBs
• Participate in statewide and regional conferences to strengthen Upshur County’s visibility

Marketing & Promotion

• Develop and implement an annual marketing plan
• Manage the CVB’s website, social media presence and digital content
• Create print and digital materials to promote local attractions and events
• Support and help promote community events in partnership with event organizers
• Market Upshur County’s event venues and local hotels and motels as appealing locations and lodging options for meetings, retreats, weddings and small conventions
• Develop promotional materials and outreach strategies to attract conferences, organizational retreats and regional gatherings

Grant Development

• Identify relevant grant opportunities at the state, federal and foundation levels
• Prepare and submit grant proposals in collaboration with local and regional partners
• Develop a long-term grant strategy to support tourism growth

Administration & Reporting

• Work with the Board Treasurer to prepare and manage the annual budget
• Provide monthly and annual reports to the Board and partner agencies
• Maintain systems that ensure transparency, accountability and accurate record-keeping

Board Relations

• Seek input from the Board and provide regular updates on activities and progress
• Prepare an annual operations plan for Board review and approval
• Carry out additional duties as assigned by the Board of Directors

Qualifications

• Experience or education in marketing, public relations, tourism, communications or a related field preferred
• Strong organizational skills and the ability to manage multiple projects simultaneously
• Excellent communication and interpersonal skills
• Ability to work independently and collaboratively with diverse partners
• Familiarity with digital marketing, social media management or event promotion is a plus
• Experience in venue marketing, event coordination or conference recruitment is beneficial but not required
• Preference will be given to candidates with experience and/or education in marketing and public relations

Compensation

• Salary range: $30,000–$33,000 annually, based on current annual funding and
  commensurate with experience.

How to Apply

Interested individuals should submit a cover letter, resume and at least three professional references electronically to the Upshur County Convention and Visitors Bureau at info@VisitBuckhannon.org.

Application materials will be accepted until January 23, 2026, or until the position has been filled.

Questions? Contact Lacy Ramsey at 304-473-1400 or Tammy Reger at 304-472-1722.