West Virginia launches ‘Breastfeeding Friendly Child Care’ designation initiative

CHARLESTON – The West Virginia Department of Health and Human Resources (DHHR), Bureau for Children and Families, Division of Early Care and Education (ECE) today announced the Breastfeeding Friendly Child Care designation for West Virginia childcare providers.

The initiative, created in partnership between ECE, the West Virginia Special Supplemental Nutrition Program for Women, Infants and Children (WIC), KEYS 4 HealthyKids, and the West Virginia Breastfeeding Alliance, is a voluntary program open to all licensed child care centers, registered facilities, and family child care providers.

The Breastfeeding Friendly Child Care designation is designed to support child care providers in offering critical support for breastfeeding mothers, who often return to work during their baby’s first year of life with limited or no support. The American Academy of Pediatrics, U.S. Centers for Disease Control and Prevention, and the U.S. Department of Agriculture recommend exclusive breastfeeding the first 6 months of life with continued breastfeeding through the first year as complementary foods are added.

“By achieving the Breastfeeding Friendly Child Care designation, the provider is demonstrating support to both the mother’s choice to breastfeed and to the entire family during the transition back to work,” said Heidi Staats, Director of DHHR’s Office of Nutrition Services. “Staff are trained on breastfeeding facts, normalizing breastfeeding, safe handling of breastmilk, paced feeding, and being in tune to the infant’s hunger cues.”

To achieve this designation, the facility must complete the Ten Steps for Breastfeeding Friendly Child Care Centers. The steps, which do not need to be completed consecutively, are:

• Create a policy supporting breastfeeding.
• Train staff about breastfeeding.
• Inform families about the importance of breastfeeding.
• Provide educational and play opportunities normalizing breastfeeding.
• Provide proper storage and handling of breastmilk.
• Provide a breastfeeding friendly environment.
• Support breastfeeding employees.
• Ensure that each infant has a feeding plan.
• Contact/coordinate with local breastfeeding support.
• Continue learning about protection, promotion, and support of breastfeeding.

Providers participating in the Child and Adult Care Food Program will receive meal reimbursement when mothers breastfeed at the center or provide pumped breastmilk for feeding their infants.

Child care providers can learn more and apply online for the Breastfeeding Friendly Child Care designation at https://www.wvit.org/breastfeeding-friendly-child-care-designation/.

Share on facebook
Share on twitter
Share on print
Share on email

My Buckhannon News Feed

BUCKHANNON – Several fire departments converged at the Upshur Cinema 6 parking lot for training June 16. Buckhannon Fire Chief J.B. Kimble said the departments...
CHARLESTON, W.Va. – Gov. Jim Justice welcomed West Virginians to the Capitol Complex on Sunday, June 20, 2021, to celebrate the State’s 158th birthday and...
BUCKHANNON, W.Va. –– Want to be part of Upshur County Relay for Life, but don’t know how to get started? Want to help in some...
SOUTH CHARLESTON, W.Va. — The West Virginia Division of Natural Resources is seeking public comment on draft documents regarding mussel survey protocols and stream guidance....
TENNERTON – Community members who are out walking, biking, hiking or otherwise enjoying nature and exercising on the Upshur County Trails have the opportunity to...
GLENVILLE, W.Va. – Glenville State College has partnered with Barnes & Noble College to implement BNC First Day Complete, a course material delivery model that...
Fairmont State University Assistant Professor of Art, Kylie Ford, doesn’t just teach her students about creative methods and techniques; she also imparts values that will...
Editor’s note: This story was originally published by Mountain State Spotlight. Get stories like this delivered to your email inbox once a week; sign up...
CHARLESTON, W.Va. – The Public Service Commission of West Virginia has approved Appalachian Power and Wheeling Power’s application for a middle-mile broadband infrastructure expansion project...
CHARLESTON, W.Va. – The following events happened on these dates in West Virginia history. To read more, go to e-WV: The West Virginia Encyclopedia at...
BUCKHANNON – Upshur County Schools has striven to be accommodating to the needs of its students during the worldwide pandemic, and in that vein, the school system recently announced that instructional flexibility will carry through to the 2021-2022 school year. […]

This content is available exclusively to My Buckhannon premium members. Join today and unlock unlimited access to all our content, including local news stories, photo galleries, community columns and much more.

Daniel Howard Lantz, 46, of Buckhannon, W.Va., died Saturday, June 19, 2021, at J.W. Ruby Memorial Hospital in Morgantown, W.Va. He was born February 11,...
BUCKHANNON – The July 2 Festival Fridays gathering will be a blast with the City of Buckhannon’s annual Fourth of July fireworks display slated to...

(Please wait while we load more stories…)

Thank you for reading this story. Our sponsors help make My Buckhannon possible. Show 'em some love!